Google’s New Logo Is Its Biggest Update In 16 Years
Google has a new logo that ditches the old serif look, and reacts to you in all contexts.
You will very soon notice that Google has a new logo that's sleeker, brighter, and for the first time, animated. And then, you probably won't notice it at all.
It's been a long time since the Google we know has just been a logo siting on top of a search bar. The company makes whole operating systems for laptops, phones, watches, and smart home products. They're building cars that don't need you to drive them. And even search is a lot more complex than it once was. Google doesn't just find you a link anymore, it responds to your voice, maps you to a restaurant based upon your context, and then, if you like, uses underlying intelligence to predictively plan every other moment of your day.
Google went from being the way we find trivia to becoming the digital infrastructure of our lives.