10 Questions for Lucas Goodbody


Lucas Goodbody

Senior Brand Strategist, Pereira & O'Dell 

Where are you right now?
Sitting at my desk at work but I just put in a request for a standing one. Oh snap!      

What's your latest tech must have?
Sprig and Munchery apps for food. 

Who is your dream breakfast date?
Jaco Pastorius.

What's your best piece of interview advice?
This seems pretty obvious but for strategy you need some elevator pitch style examples of how you think or tackle problems. What was the client problem? The marketing problem? What were your hypotheses on how to solve things and what worked? What didn't? Any cool surprises along the way? How did your actions influence the solution? Those sorts of examples really help show folks what you can bring to the table. 

What was your favorite subject in school?
I really loved Art History. 

What's a cause worth fighting for?
Anything you believe in, really. 

What are you reading right now?
The Art of Fielding by Chad Harbach. It rules. Read it.  

Where is your favorite get away?
I had a great time in Palm Springs recently doing absolutely nothing. 

What was your first job?
Summer camp counselor.

If you could have a super power what would it be?
Being able to fully function on an hour of sleep each day.